Laura Palladino – Smart Social

Ready to unlock the next level of scale? Social is the key. You might be wondering, “Is social media still relevant to a modern digital brand?” Social isn’t just relevant; it’s probably the most important part of a sustainable marketing strategy, and it’s usually the missing piece of the puzzle for brands that have plateaued and want to

Daniel Throssell – The Market Detective

Market Detective is my original, five-step, graded system for doing market research on any freelance copywriting job. It is as close as possible as you’ll get to a step-by-step system for doing market research. Ask your client this. Check their answers for X, Y and Z. Call up this person, and say that. If that’s not enough, go to this website, and look for this. Send

Nick Kolenda – Website Behavior

Website Behavior How to apply behavioral science in your website or mobile app.     Have you stared at your website knowing that something felt wrong…but you couldn’t figure it out? This course will reveal what’s wrong. And how to fix it. You’ll learn psychological tricks to optimize the usability and persuasiveness of any website or mobile

Nick Kolenda – Sales Psychology

  A unique method to sell any product or service more effectively     You just launched a new product. After weeks of networking, you manage to schedule a meeting with an important buyer. Now comes a new challenge: Convincing this person to buy it. You prepare some talking points, and you feel ready. But